The scenery was spectacular and we even found time to take a dip in the famous Blue Lagoon Spa after the two day workshop that I was filming for Boehringer Ingelheim, on behalf of Newspepper.com. It was hosted by Ogilvy PR for Healthcare and run by WhatIf. The aim of the workshop was to bring together experts from different fields of digital technology to see where the German pharmaceutical company could/should be heading in future.